Up The Ante with an Expired Listing Postcard Campaign
When you put up your property for sale, there’s usually an agreement between you and the realtor that stipulates a specific timeline within which the property should have sold. Things may not go as planned, however. The property may not sell, and this is why you need to list it as an expired listing postcard. In this case, you can either choose to work with the same realtor or hire a new one, but whatever you decide to choose, you must list the property afresh.
Are you considering using an expired listing postcard campaign? Here’s why you should want to use it:
Market Yourself as A Realtor
An expired listing postcard campaign could be your opportunity as a realtor to market your skills as an expert who can successfully close deals within the agreed timelines. Think about it- the seller of the property in question is disappointed that the property didn’t sell within the expected time- so they might be looking for a new agent to help, and that could be you!
They Are affordable
Expired listing postcard campaigns are cost-effective. For most businesses, the cost of advertising their products and services can be way out of reach. The use of postcards can be the affordable option that we need to take advantage of. With an expired listing postcard, all you have to do is create a good postcard sent to your mailing list and hope to get some positive responses. The key here is to be creative with your wording and avoid the common generic words used by all others in the market.
Variety of Templates to Choose From
When choosing the right expired listing postcard, you can be spoilt for choice! There are many professionally designed postcards to suit your needs and preference. You can select among the pre-existing designs. They are modified to include any details you want to be featured in the postcard; alternatively, you can create custom designs according to your specifications. Whatever design you select, be sure it is in line with the goals of your expired listing postcard campaign.
Monitor your Expired Listing Postcard Campaign
So, you’ve made an effort and mail tens or even hundreds of expired postcards to your contact list. Next, you’re probably wondering if the mails were delivered to these contacts. With an effective monitoring system, you can be able to see your expired listing postcard as they move, so you’re aware of when they get to various destinations. What’s more- you can mail the postcards for friends and family; all they require to have is a way to access the system to monitor the expired listing postcard campaign.
Have You Started Your Expired Listing Postcard Campaign?
There are many reasons why choosing an expired listing postcard campaign is a great idea. As a realtor seeking to market your skills, you can make use of this fantastic cost-effective tool with a variety of templates to look at. That’s not all-you can track your postcard to know if they’re delivered or not.
