No, MSI is not a Chinese Company. Micro-Star International Co., Ltd., commonly known as MSI, is a renowned global information technology company headquartered in New Taipei City, Taiwan. Established in 1986, MSI has become a major player in the design, development, and manufacturing of electronics and computer hardware. The company was founded by five visionaries, including Hsieh Kuang-tsai, who currently serves as the CEO.
MSI Company Details
| Headquarters | New Taipei City, Taiwan |
|---|---|
| Industry | Computer Hardware, Electronics |
| Founded | 1986 |
| Key Products | Laptops, Desktops, Graphics Cards, Motherboards |
| Global Presence | Operates globally, products sold worldwide |
| Market Focus | Gaming laptops and components |
| Notable Products | MSI GS66 Stealth Gaming Laptop, MPG X570 Gaming Edge WiFi Motherboard, GeForce RTX 30 Series Graphics Cards |
| Innovation | High-performance gaming hardware |
| Manufacturing Locations | Production facilities in Taiwan and China |
| Online Presence | Active on social media and official website |
| Customer Base | Popular among gamers and PC enthusiasts |
| Stock Exchange | Traded on the Taiwan Stock Exchange under the code “2377” |
MSI History
MSI’s journey began in 1986 when five former Sony engineers—Joseph Hsu, Jeans Huang, Frank Lin, Kenny Yu, and Henry Lu—decided to leverage their expertise and venture into the growing world of computer hardware. Following Sony’s organizational downsizing, they regrouped and established Micro-Star International, setting the foundation for a company that would grow into a global leader.
Initially, MSI’s operations were based in New Taipei City, Taiwan. In the early 2000s, the company expanded its reach by establishing a manufacturing plant in Bao’an, Shenzhen, China, and setting up R&D centers in Kunshan. Today, MSI is known for providing international warranty services across various regions, including North America, Europe, Asia, Australia, and South and Central America.
Operations
MSI’s headquarters, located in the Zhonghe District of New Taipei City, serve as the nerve center for its various divisions and services. While the company began by manufacturing products in Taiwan, it has since expanded its production facilities internationally. Many of MSI’s graphics cards, for instance, are produced in mainland China. MSI has established branch offices across the Americas, Australia, Asia, Europe, and South Africa, solidifying its presence in over 120 countries as of 2015.
Products
MSI initially made its mark by designing and manufacturing motherboards and graphics cards. Over the years, the company has diversified its product offerings to include a wide array of technology-related products. These include:
- Laptops: Known for their powerful performance, especially in gaming and professional use.
- Desktops and All-in-One PCs: Catering to both gamers and general consumers.
- Graphics Cards: High-performance GPUs, particularly popular among gamers.
- Motherboards: A variety of models catering to different computing needs.
- Monitors and Peripherals: Ranging from high-refresh-rate gaming monitors to precision-focused content creation displays.
- Power Supply Units and Cooling Solutions: Essential components for high-performance PC builds.
- Automotive Infotainment Systems: Through its subsidiary FUNTORO, MSI has ventured into the car infotainment market, showcasing its innovation beyond traditional computing.
Conclusion
From its humble beginnings as a computer component distributor during the early years of Taiwan’s PC industry, MSI has evolved into a global powerhouse in computer hardware manufacturing. Today, MSI is recognized as one of the leading producers of high-quality, innovative computer hardware, with a strong focus on catering to the needs of gamers and tech enthusiasts around the world. With a reputation for excellence and a commitment to pushing the boundaries of technology, MSI continues to be a dominant force in the industry.
